Introduction
Until now, deploying an AI assistant meant one of two things: spend months and millions building something custom from scratch, or use a generic chatbot that knows nothing about your specific organisation. Neither option is good enough for the organisations we built Axes IQ for.
Axes IQ is the third option. A complete, production-ready AI product platform that any organisation - a tourism board, a government council, a restaurant group, a sports venue - can deploy under their own brand, trained on their own knowledge, in days.
What 'Custom Branded' Actually Means
Your Identity, Completely
When your organisation deploys through Axes IQ, users never see 'Axes IQ'. They see your brand. Your logo, your primary and secondary colours, your chosen font, your custom domain (e.g., ask.yourbrand.com), and your welcome message. The entire product is yours - from the landing page to the chat interface to the legal pages.
The Axes IQ CMS gives your non-technical staff complete control over every branding element without touching a line of code. Logo, colours, hero text, suggested questions, banners, social feeds - all managed through a no-code admin panel that any team member can operate.
Your Knowledge, Only
The AI is trained exclusively on the documents your organisation uploads - PDFs, Word files, spreadsheets, policies, guides, FAQs. It knows your business, your products, your pricing, your processes. It doesn't know about your competitors. It doesn't pull from the general internet unless you explicitly allow it.
Every document is processed through the Intelligent RAG pipeline - chunked, embedded, and indexed so the AI retrieves exactly the right information for every question. Your knowledge stays completely private, isolated from every other tenant on the platform.
From Setup to Live in Days
Step 1 - Create Your Product
Sign up as a tenant on Axes IQ, create a new product, choose your template type (Standard chat-first, or Institutional with a full landing page), and configure your branding in the CMS. This takes under an hour.
Step 2 - Upload Your Knowledge
Upload your documents - in any format - and assign them to the relevant AI agents. The platform processes everything automatically. No technical configuration. No prompt engineering required.
Step 3 - Connect Your Domain and Go Live
Map your custom domain via CNAME or A record, verify it through the admin portal, and your branded AI assistant is live. From first sign-up to live deployment, most organisations are up within a week.
Multi-Tenant for Agencies and Resellers
Axes IQ is built for agencies and platform operators who manage multiple client organisations. One installation supports unlimited tenants, each fully isolated - separate data, separate agents, separate documents, separate users. A digital agency can manage 50 client AI products from a single platform dashboard.
Each tenant admin manages their own products independently. The platform operator has full oversight. No data ever crosses between tenants. It's enterprise-grade multi-tenancy, delivered as a managed platform.
- Full white-label branding: logo, colours, domain, welcome message - all yours
- No-code CMS so your team manages content without developer involvement
- Multi-tenant architecture for agencies managing multiple client AI products
The Axes IQ Difference
Most AI products are built for one type of user. Axes IQ is built for any organisation. Tourism, government, hospitality, sports, grants - the same platform infrastructure powers all of it, while each vertical gets its own purpose-built agents, knowledge structure, and user experience.
You don't need to be a tech company to deploy intelligent AI. You need Axes IQ, the right content to feed it, and the ambition to give your users something better than a generic chatbot. The rest is already built.
- Create and configure a fully branded AI product in under one hour through the admin portal
- Upload documents in any format - PDF, Word, Excel, PowerPoint - processed automatically
- Go live on a custom domain with SSL in days, not months